I should be packing, but instead, I’m checking out the country’s first comprehensive healthy food access portal — which launched today — while listening to the Diane Rehm Show that aired this morning. This episode — “How Processed Food Took Over The American Diet” — is centered around the fact that processed foods account for roughly 70 percent of our nation’s calories. Is there meaningful difference between “processed” food and “highly processed” food? Are we paying too high a price for convenience? The guests of the show:
- Melanie Warner, author of Pandora’s Lunchbox: How Processed Food Changed the American Meal.
- Michael Moss, investigative reporter for The New York Times and author of Salt, Sugar, Fat: How the Food Giants Hooked Us. I wrote about this book in my last post.
- J. Justin Wilson, senior research analyst at the Center for Consumer Freedom.
Good stuff (the conversation, not the highly processed food discussed in the show).
So you have some context, if you plan on listening to this engaging conversation, the Center for Consumer Freedom is funded by the food industry and this is how the organization describes itself:
Founded in 1996, the Center for Consumer Freedom is a nonprofit organization devoted to promoting personal responsibility and protecting consumer choices. We believe that the consumer is King. And Queen.
A growing cabal of activists has meddled in Americans’ lives in recent years. They include self-anointed “food police,” health campaigners, trial lawyers, personal-finance do-gooders, animal-rights misanthropes, and meddling bureaucrats.
A growing cabal! Of damn activists! When New York City Mayor Mike Bloomberg first proposed banning super-sized sodas, it was the Center for Consumer Freedom that ran an ad portraying Bloomberg as a meddling nanny.
In 2009, PolicyLink, The Food Trust, and The Reinvestment Fund began a campaign, with partners and stakeholders from across the country, to create a comprehensive federal response to address the limited and inequitable access to healthy foods in low-income communities in both rural and urban America. The launch of the federal Healthy Food Financing Initiative (HFFI) and the state and local efforts currently underway are already beginning to make a difference and improve fresh food access in underserved communities across the country.
With funding from the Robert Wood Johnson Foundation, the three organizations are continuing to collaborate and have created this web information portal to maximize the impact of the new opportunities and better support communities seeking to launch healthy food retail projects across the country. This website highlights those efforts and relevant resources to serve the community members and policymakers working to improve access to healthy food retail.
So, put down those potato chips — it’s not easy, as this potato chip addict found — and dive into this new portal already.
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